Export, Import, Branding, and Corporate Training Program for Entrepreneurs

MALATYA TSO

Export, Import, Branding, and Corporate Development Training Program for Entrepreneurs (November 24-28, 2025(

1. Program Objective:

To teach all participants the theoretical and practical aspects of import and export processes and equip them with the knowledge, skills, and competencies required to operate effectively in international markets.

2. Target Audience:

·  Recent graduates

·  SME employees

·  Entrepreneurs

·  Professionals aiming for a career in foreign trade departments

3. Program Duration:

November 24-28, 2025, 5 days, 40 hours in total

4. Training Modules:

Module 1: Fundamentals of Import and Export – (12 hours)

            - What is Foreign Trade?

            - Key Concepts in Foreign Trade

            - Modes of Transport

            - Payment Methods in Foreign Trade

            - INCOTERMS

            - Insurance, Logistics, and Contract Management

Module 2: Basic Export Training – (6 hours)

            - Key Export Topics

            - Export Practices

Module 3: Basic Import Training – (6 hours)

- Key Import Topics

            - Import Practices

Module 4: Branding – (8 hours)

            - What is Branding?

            - Building Brand Identity

            - Positioning

            - Patent Processes

Module 5: Corporate Development – (8 hours)

            - What is Corporate Development?

            - Management Philosophy and Processes

            - Effective Communication

            - Leadership

            - Motivation

5. Instructor:

Dr. Özgür BAŞLANGIÇ